Which technological investments should builders focus on? Future proofing your homes can help you bolster your bottom line and satisfy your buyers. With technology advancing at breakneck speeds, which technological investments should you focus on most? Let’s look at three areas where future proofing, bottom-line enhancing, and buyer satisfaction all meet. Electronics chargers and internet […]
What home buyers want and how builders can provide it With 60% of potential buyers saying they’d prefer a newly built home over an existing one, builders have a great opportunity. Though lumber prices have made completing homes much more challenging, there is a huge potential market for new construction. But what, exactly, do homeowners […]
Using escalation clauses to protect your bottom line In a perfect world, the prices of raw building materials like wood would stay low and consistent. But as we’ve seen from the recent plunge in new home starts, high and volatile materials prices make completing homes challenging for builders. In times like these, you may need […]
Protecting windows from wind damage: Why and how Over the past decade, major storms have become more catastrophic. Hurricanes, tornados, and severe thunderstorms have grown more powerful, putting the homes you build and your buyers in more peril. One of the biggest culprits is wind damage. Let’s look at why it’s important for you to […]
4 content marketing strategies to help you stand out Content marketing is a key to converting prospects to customers. According to a study commissioned by Kapost—a content operations software company—companies with a formal content marketing strategy have a much easier time increasing their conversions. In fact, good content marketing translates to over 42% more online […]
2-10 HBW’s new COVE-approved warranty book now available It’s official. 2-10 Home Buyers Warranty (2-10 HBW)—the industry leader in structural warranty coverage—released the only cross-functional COVE-approved warranty book on the market. This is a huge development for construction managers, warranty teams, risk managers, and C-suite executives alike. Read on for more info about how 2-10 […]
How to make your homes a center for health and wellness Health and wellness have been important to homeowners since houses have existed. But these traits have taken on new importance with people champing at the bit for a return to normalcy. Here are a few things to focus on to show your buyers that […]
Curb appeal trends to watch this year Building homes that turn heads is an excellent way to market your building prowess. Designing your homes to have great curb appeal is one way to grab a prospect’s attention. Here are a few curb appeal trends to consider as you build your homes. Let there be window […]
Addressing the challenges millennial home buyers face Although millennials are officially the largest generation, they continue to lag behind prior generations in terms of home ownership. This is a challenge for builders of new homes. There’s a lot of on-paper potential to sell new homes to millennials but a starkly different reality. Today, we’ll look […]
How California’s Right to Repair Act (SB-800) affects builders California’s Right to Repair Act (SB-800) has been around since 2003. Builders and buyers often have questions about how SB-800 affects them. Today, we’ll go through why SB-800 is important, how it affects builders, and what 2-10 Home Buyers Warranty (2-10 HBW) does to protect builders […]
