How a structural warranty helps you sell to investors Not everyone who buys a house from you will live in it themselves. Investors and real estate investment trusts (REITs) are players in the home-buying game. With single-family-home affordability out of reach for some potential buyers, the prospects of renting a home instead have grown. What […]
Harnessing the power of third-party validation When you build a house, there are certain rules you have to follow to be successful, just like all other builders. Buyers expect you to follow established safety codes and fulfill their wants and needs. As you build your reputation, buyers will inevitably ask themselves, “Why should I buy […]
The definitive guide to structural warranties (Part 2) In Part 1 of our definitive guide to structural warranties, we looked at three important basics about structural warranties. Knowing what a structural warranty is, what it does, and common causes of structural defects is helpful. But how does it benefit you and your buyers, and how […]
The definitive guide to structural warranties (Part 1) Every home you build must meet certain standards. Buyers, bureaucrats, and your reputation demand that you meet those standards with every single house you build. But meeting those standards can be challenging. Soil movement, framing issues, improperly compacted fill material, and more can cause structural defects for […]
How to leverage your reputation into selling more homes 78%. That’s the share of people who state that they’d be willing to buy from a company with an excellent reputation score, according to RepTrak. People like to work with, and purchase from, people they know, like, and trust. Your reputation drives prospects to your products, […]
Which structural claims are the most expensive for builders? Structural claims are expensive for builders. The average claim can cost builders $42,000 in low-risk states and $113,000 in high-risk states. But one kind of structural claim is not only more expensive than average but also a sign of even more severe problems. Today, we’ll look […]
3 ways housing demand may change in the long term Thus far, 2020 has noticeably changed countless industries, including home building. Many builders faced immediate impacts and challenges in business operations and sales due to COVID-19. We remain optimistic that the building industry is turning a corner based on the latest forecasts. And there are […]
How a builders warranty helps your first-time home buyers The new generation of first-time home buyers (i.e., millennials) values move-in readiness in their homes. When a young first-time buyer considers a new home from a builder like you, it highlights that desire. But many first-time buyers, especially millennials, also worry about “What if” questions, especially […]
Addressing the liability challenges of being a home builder Home builders have existed for thousands of years and still face major and repetitive challenges. Though many of these challenges are outside of your direct control, you’ll often find that you’re still liable for them. Today, we’ll run down why these challenges still exist and what […]
6 construction mistakes home builders should avoid Builders always try to avoid construction mistakes in their homes. But some mistakes are common and can make the experience of home ownership less than ideal for your buyers. Even worse, these mistakes can cost you financially and in terms of your reputation. If you can avoid these […]
