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How to Leverage the Slow Home Selling Season


It’s a hustle during the spring and summer selling seasons. As a real estate professional, you’re strictly focused on selling and buying homes, hardly leaving any time for marketing and administrative tasks. Make a goal to get the most out of your slow season and follow through with your wish list of “If I only had the time”.

  1. Start a blog. Reflect back on all the do’s and don’ts you learned this past season and turn them into blog posts.
  2. Gather customer testimonials. Tis’ the season of giving! Ask your clients to share their experience buying or selling a home with you.
  3. Send a note. There’s something to be said about taking the time to sit down and write a personal note. In today’s technical world, it’s easy to send an email within seconds. However, the thought behind a hand-written note can go so much further.
  4. Think differently. If it is your slow season, it is probably someone else’s busy season. Brainstorm other local businesses that compliment your business that you could partner with.

Using these tips, you’ll stay busy during the slow season and be prepared for a thriving spring and summer selling season. Happy planning!